Penguin, Panda, Hummingbird – What Do These Google Terms Mean?

Panda, Penguin, Hummingbird – Google Search Terms We all keep seeing bloggers use terms regarding Google’s Search Engine Optimization (SEO), like everyone knows exactly what they are. So, let’s quickly summarize the popular terms of Panda, Penguin, and Hummingbird. These are terms that describe SEO algorithms that Google has rolled out at different times. An […]

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The Elements of a High Impact Subject Line in a Blast Email

These are the elements of a high-impact subject line in a blast email. I should note that I did not perform any extensive A/B test with evaluated metrics to develop these findings. This is really just from my personal experiences. Share your experiences with us, or the results of any formalized evaluations you have performed. The Perspective of the Subject […]

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Example of Traditional Marketing Considerations in Your Online Marketing Approach

A  Traditional Marketing Consideration The Google Forwarding Number is an effective tool for Online Marketing. But, we need to refer back to Traditional Marketing practices when considering this feature, or any Online Marketing capability. Call Extensions in Google Adwords provide two alternatives. The Online Advertiser can choose to use the actual number of the business to display […]

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