Some Business owners want to know why they should invest business-allotted time to an activity that seems to still be very specific to personal use. I believe that Dave Evans, in his book called Social Media Marketing An Hour A Day, does a great job in making the answer to this question understandable. Mr. Evans uses […]Read more "Some Business Owners Ask Why Social Media Now"
Our times seem to be driven by emergency situations now more than ever before. We seem to be experiencing political unrest and geophysical disruptions at an accelerated rate. I have no scientific data to support this at this time. But, I believe some would agree with the assumption that the last millennium may have been relatively calm compared to […]Read more "Access the Knowledge of the Crowd Through Social Media"
Leah Betancourt reports her perspective on four myths about Social Media. Leah reports that 25% of small business owners said they plan to spend more on social networking in 2010, according to the Ad-ology Small Business Marketing Forecast. In light of this trend, Leah addresses some myths. The first Myth that Leah sites addresses the point that some […]Read more "Social Media Trends and Myths"
Any question that Social Media is an effective tool in Emergency Management and Disaster Response should be answered now. We have seen Social Media used in Haiti, Iran, Tunisia, and now in Egypt, to name the more recent and well-known. What may not be readily obvious is how Social Media has enabled communications to persevere in […]Read more "Social Media Overcomes Political and Natural Barriers"
There have been several good books written on the value of being able to harness the intelligence of the masses, a concept that democracy is based upon. But to actually do this is more possible now than any other time in history. Social Networks are opening up great possibilities. As an example, Mindjet, a Mind […]Read more "Mind Mapping and Social Networks"